Privacy Policy
Effective Date: October 6, 2026
RidgePointe Senior Living (“RidgePointe,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we may collect, use, and protect information when you visit our website, contact us, request information, schedule a tour, or submit information through an advertisement or lead form, including forms offered through third-party platforms such as Facebook and Instagram.
Information We Collect
We may collect information that you voluntarily provide to us, including:
- First and last name
- Email address
- Telephone number
- Mailing address, city, state, and ZIP code
- Information you provide when requesting a tour or information about RidgePointe
- Questions, comments, preferences, or other information you choose to submit
We may also receive information when you submit a lead form or respond to an advertisement on a third-party platform, such as Facebook or Instagram.
Our website and service providers may also automatically collect certain technical information about visits to our website, such as browser type, device information, IP address, pages visited, referring website, and general website usage information.
How We Use Information
We may use the information we collect to:
- Respond to your questions and requests
- Provide information about RidgePointe, apartment availability, amenities, pricing, tours, or other services
- Contact you by phone, email, or other methods regarding an inquiry you submitted
- Schedule or follow up regarding a tour or visit
- Manage and improve our website, advertising, and communications
- Understand the effectiveness of our marketing and advertising
- Maintain the security and operation of our website
- Comply with applicable laws and legal obligations
Submitting an inquiry does not obligate you to rent an apartment or purchase any service from RidgePointe.
Advertising and Third-Party Platforms
RidgePointe may advertise through third-party platforms, including Meta platforms such as Facebook and Instagram. If you submit information through a lead form on one of these platforms, the platform may provide the information you choose to submit to RidgePointe so that we can respond to your inquiry.
Your use of Facebook, Instagram, and other third-party websites or services is also subject to the privacy policies and terms of those third parties.
We may use advertising, analytics, or similar technologies to better understand the effectiveness of our website and marketing efforts. These technologies may collect information about visits or interactions with our website in accordance with applicable law and the practices of the applicable service providers.
Cookies and Similar Technologies
Our website may use cookies and similar technologies to support website functionality, understand how visitors use the site, improve the visitor experience, and measure marketing or advertising performance.
Your browser may allow you to block or delete cookies. Disabling certain cookies may affect how some portions of the website function.
How We Share Information
We do not sell personal information in exchange for money.
We may disclose information to service providers or vendors that assist us with operating our website, responding to inquiries, communications, advertising, analytics, or other business functions. We may also disclose information when required by law, to protect our legal rights or the safety of others, or in connection with a business transaction or organizational change.
Data Security
We take reasonable administrative, technical, and organizational measures intended to protect personal information. However, no website, electronic transmission, or storage system can be guaranteed to be completely secure.
Data Retention
We retain personal information for as long as reasonably necessary to respond to inquiries, provide requested information or services, support legitimate business purposes, and meet applicable legal or regulatory requirements.
Your Choices
You may contact RidgePointe if you would like to update or correct information you have provided or ask questions about how your information is handled.
You may also ask us to stop sending marketing communications. Please note that we may retain certain information when necessary for legitimate business, recordkeeping, security, or legal purposes.
Links to Other Websites
Our website may contain links to third-party websites. RidgePointe is not responsible for the privacy practices or content of third-party websites. We encourage you to review the privacy policy of any website you visit.
Children’s Privacy
Our website and services are not directed to children under 13, and we do not knowingly seek to collect personal information from children under 13 through our website.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, or legal requirements. When changes are made, the updated policy will be posted on this page with a revised effective date.
Contact Us
If you have questions about this Privacy Policy or RidgePointe’s privacy practices, please contact:
RidgePointe Senior Living
12600 & 12800 Marion Lane West
Minnetonka, MN 55305
Phone: 952-540-6200
Website: www.ridgepointeseniorliving.com